Chinese handset maker Xiaomi, which debuted in the Indian smartphone market earlier this month, Tuesday said it sold out its stock of its Mi3 smartphone within 5 seconds of going on sale.
This is the second lot that was put on sale Tuesday at 2 pm in the afternoon on online marketplace Flipkart, which is exclusively selling Xiaomi's handsets in India.
"The site saw an unprecedented 250,000 users simultaneously accessing the Mi3 page shortly after the sale opened at 2 pm today. This traffic load was four times higher than the heaviest level ever experienced by Flipkart's infrastructure," Flipkart said in a statement.
It added that the entire inventory in liquidated in just under 5 seconds. After today's sale, the total number of Mi3 devices, priced at Rs 13,999, sold on Flipkart to date is 20,000.