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Intel to launch low-power version of Xeon server chips

Chipmaker Intel said it is planning to launch a low-power version of its brawny server processors, potentially heading off competitors hoping to expand into the data centre with energy efficient-chips based on smartphone technology.
Intel has already launched a line of its Atom mobile chips that are tweaked to work as low-power server chips.
The announcement, which was made on Monday at an event with industry analysts and media, means Intel will go a step further by offering a low-power version of its powerful Xeon processor with built-in features including connectivity and memory.
It also reflects the willingness of CEO Brian Krzanich, who took over in May, to make major changes to how Intel approaches its different markets.
By launching lower-power chips for servers, Intel is trying to stay ahead of Advanced Micro Devices, Applied Micro Circuits and other smaller rivals hoping to disrupt the top chipmaker's dominance of the data centre with upcoming components designed with low-power smartphone technology licensed from ARM Holdings.

"Intel's announcements demonstrate they will try to defend their turf against ARM-based servers and specialty processors," said Pat Moorhead, an analyst at Moor Insights & Strategy. "Up until today, it was a bit of a guessing game for Intel that today has at least 95% server market share."


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