Today is the world of internet technology, every one want to grow in search engines ranking. For that they try a lot but can't get success. There are many SEO techniques to improve ranking in SERP's. Search Engine Optimization is the most important part to optimize a web site in search engine ranking. The search engines have set up some specific criteria which should be following by a website to get to the top position in search engine ranking. The criteria are different for each search engine. To get high ranking we have to follow Search Engine Optimization tips. Here are some tips for web site optimization.
1) Research the keywords. Decide that for what queries you want to rank in search engine. Spend some research on keywords. There are many tool provided by companies for keyword analysis. Google is also offering this service using Goggle Adword keyword tool.
2) Think Different - Do not focus on main keywords but focus on those keyword for them user is demanding. Try to targets most searchable keyword on the internet, but not so much because they take so much time to get ranking in SERPs.
3) Target user not Search Engine - Serve for user not for search engines, provide proper and appropriate information for user. Your content should be in proper manner according to user need.
4) The site pages should have title and description - If your web site pages have same title and description then you are misguiding to search engines and your website can be penalize by search engine for duplicate content. Use different title and description for each page in your web site.
5) Your site structure, navigation, URL structure should be simple - remember that thing search engine cannot parse your navigation if it's using flash or JavaScript in the web page. So try to use simple html when it comes to Navigation
6) Create a HTML and XML sitemap to show all pages - You will get about a 1% click through rate to your site map which is very good for website. The sitemap is very help full for user when is looking for particular information and search engine also like that map. XML sitemap is used by the search engine to get the idea about your website pages.
Comments
Post a Comment